Ashridge brand identity logo


Ashridge was formed in 1949, a family owned, independent company, created and run by gardeners for gardeners.

Ashridge are one of the UK's leading bareroot tree, hedging and plant providers.

Simply Plants
Ashridge aim to simplify outdoor planting by delivering great quality plants direct to the door and by sharing indepth knowledge and expert planting and plant care advice.

Ashridge aim to be one of the best outdoor plant companies by curating a range of the best quality plants and offering expert advice to help gardeners achieve great results.

Ashridge are dedicated to delivering first class customer service to gardeners and to the trade.

Ashridge Branded Apron
Ashridge Simple Plants Strapline
Ashridge Illustration of Gardener and Robin
Ashridge Apple Trees
Ashridge Lavender is bee friendly
Ashridge website icons

We are really pleased with the new brand and all the work on the illustrations, guidelines, photographs etc. all completed as promised on schedule. The feedback from everyone has been very positive,
well done!

Rupert Cottrell - Ashridge
Ashridge Brand Values
Ashridge the gardener is at the the centre of everything that we do


Brand identity
Brand positioning
Brand strategy
Brand guidelines
Brand messaging
Colour palette
'Simply Plants' - tag line creation
Brand workshop
Website design
Plant library creation
Ashridge Trade brand identity

Ashridge soft fruit plants raspberries
Ashridge gift card with envelope
Ashridge gift voucher designs
Ashridge bulbs
Ashridge Branded Colour Palette
Ashridge Lavender bee friendly
Ashridge potting plants in branded apron
Ashridge mono logo on forest background