There is more to great signage than first meets the eye. Brond offer a signage design service to help your space get noticed and be more memorable. Distinctive signage can bring a venue to life and create a more rewarding experience.
Take a moment to read our five building blocks to create signage with impact.
1: Consistent brand application
Signage is a key touchpoint for brand recognition creating a brand experience for your audience. Signage should be an extension of your brand with consistent application of logos, colour and visual style.
2: Visibility
Keep messaging concise and legible. Consider the viewing distance for each sign. Design a system that uses bold fonts and graphics.
3: Strategic location and environment
A great sign that can't be seen is a waste of resources. Think about viewing angles and the local environment. Consider adding lighting to signs that are seen at night.
4: Durability of materials
Take time to select the right materials for the environment. The return on your investment depends on the durability of the signs that you install.
5: Clear purpose
Clearly defining what each sign is for helps to simplify the messaging. Keeping signage simple and direct will help protect the audience from information overload and make the venue more relaxed and welcoming.
Dan on 07971 428018 or Angela on 07900 492628
