Countrytastic is a 'funtastic' day for kids in the countryside. A one day, educational 'from farm to fork' event teaching children about where their food comes from.
Over 6,000 people visit in one day with 45% adults and 55% children attending.
The show has Adam Henson, BBC Countryfile, as their show ambassador.
Countrytastic offers a wide range of activities from arts and crafts to handling animals.
Working with Brond on the creative approach for CountryTastic has been an absolute pleasure.
The brief was to make this event look exciting and appeal to young families while also showcasing the eclectic mix of educational activities that children can get involved in. What the team came up with was way beyond what we were expecting, the creative fulfils the brief and more.
Not only do Brond advise on our creative approach for this event but they share ideas on how to reach new audiences and different features we could incorporate at the show. Since working with Brond we have seen a 42% increase in ticket sales for this event.
Stephanie Belcher - Marketing Executive, Three Counties
CountryTastic is aimed at parents, grandparents and carers of young children. Simple messages like 'Kids love it!' and the illustration style targets the show as a fun day out for kids.
Brand identity
Illustration
Advertising
Marketing
